MBA Final-Year Project

Adoption of Cloud Computing by SMEs in India

A data-driven study on why and how Indian SMEs adopt cloud services (with a focus on AWS), the benefits realized, timelines to ROI, and the road ahead.

Executive Summary

The study evaluates cloud adoption among Indian SMEs using a descriptive research design, primary data, and statistical analysis (frequency, cross-tabs). It highlights adoption drivers, commonly used AWS services, user satisfaction, and realized benefits.

Context

Cloud computing enables on-demand access to compute, storage, and platforms with pay-as-you-go pricing. It improves agility, reduces upfront costs, and supports elastic scaling for variable workloads.

Focus

The research centers on SMEs in India, emphasizing AWS services (EC2, S3, RDS, VPC, CloudFront) and their contribution to operational and strategic goals such as cost efficiency and faster deployment. :contentReference[oaicite:3]{index=3

49
Respondents

Non-probability convenience sampling across ICT roles.

50–74%
Typical ROI Band

Largest group reported 50–74% ROI post-adoption.

Objectives

Clear, measurable goals guided the investigation.

Objective 1

Understand the reasons SMEs adopt cloud computing (cost, speed, scalability, availability).

Objective 2

Study the level of adoption & implementation of AWS among SMEs (service usage patterns).

Objective 3

Evaluate post-purchase outcomes such as satisfaction, benefits, and ROI timelines.

Scope

ICT professionals across roles (IT managers, software engineers, analysts, sysadmins).

Methodology

Descriptive design with primary data via questionnaire; SPSS & Google Forms used.

Design

Descriptive research using frequency charts and cross-tabulation to explore adoption patterns.

Sample

n = 49; convenience sampling across age bands 20–30, 31–40, and 40+.

Instruments

Structured questionnaire; analysis in SPSS, collection via Google Forms.

Roles: IT Manager, Software Engineer, Business Analyst, System Admin.

Key Findings

What SMEs actually use and why it matters.

Popular AWS Services

  • RDS had the highest reported usage among respondents.
  • S3, VPC, and CloudFront followed closely.
  • EC2 used less frequently in the sample but delivered strong ROI bands.

Implementation Style

Many SMEs adopt AWS initially as a standalone application to satisfy a specific need, while a sizable group integrates it into a strategic effort over time.

Example: RDS users split between strategic and standalone use; S3 skewed standalone.

Business Benefits

  • Enhanced sales revenue, customer satisfaction & loyalty.
  • Improved customer service & data quality; reduced operating costs.
  • Faster go-live and elastic scale for peaks (e.g., campaigns).

Adoption Challenges

Concerns include data security, lock-in, outages, and latency for distant regions; success often depends on training, governance, and making cloud part of core processesβ€”not an isolated tool.

ROI & Timelines

What SMEs reported in practice.

6–17 mo
Common ROI Window

Most respondents realized ROI between 6–11 or 12–17 months.

50–74%
ROI Band (Most)

Largest group reported 50–74% ROI overall.

EC2
High ROI Potential

EC2 users reported ROI in the 50–99% band in the sample.

VPC sometimes achieved ROI within ≀11 months, indicating quick wins from network isolation, controls, and hybrid connectivity setups.

Future Scope & Recommendations

Where SMEs can go next.

Upskill & Governance

Invest in training, standardized architectures, tagging & cost controls; treat cloud as core.

Security by Design

Leverage VPC, IAM boundaries, backup/DR, and multi-region patterns to mitigate risk.

Data & AI

Centralize data on S3 + managed analytics; enable ML use-cases for real-time insights.

Path to ROI

Prioritize workloads with measurable KPIs; iterate from standalone wins to strategic rollouts.

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